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Wednesday, August 24, 2011

When the Wedding is over, All you have are the photographs.

What You Should Expect From Your Wedding Photographer

The photographer should comprehend and realize your needs and expectations and understand your stylistic preferences and have a clear plan of how to execute the photo session and what to capture in image.

During the wedding, the photographer should be unobtrusive, quiet and cordial, efficient and accurate. The wedding party should not have to concern itself with the photo activity, which should proceed seamlessly "behind the scenes."

The final products should document the wedding in the way you wanted to see it, and reflect your stated tastes and preferences. The photo quality should meet the highest professional standards.

These common-sense guidelines to planning for successful photography will help you achieve your expectations and the best results:

Select a Photographer With Whom You Have Good Personal Chemistry
People underestimate the importance of the "personality" of the photographer, who will end up being a very personal guest at your most important day. When selecting a photographer establish as a key criteria not just the usual portfolio preview, but evaluate carefully whether you feel personally comfortable with this person. Mutual compatibility is paramount! Too often people regret their choice of a photographer not because they don't like the pictures, but they ended up not liking the person.

The actions, behavior and personal style of the photographer can literally ruin your event. All too common are complaints such as : I hated him! He stood out like a sore thumb, he was... obtrusive; pompous; arrogant; bossy; poorly dressed; greasy; ill-mannered; overbearing; egotistical; made bad jokes; loud-mouthed; and he ordered my guests around like he was the director of the event. Take your pick. You don't want either. I've even heard about a photographer getting annoyed and raising his voice to the guests while setting people up for a shot. Don't bring a photographer to your event which you would not otherwise feel very comfortable to have as a wedding guest. First find a photographer who you like as a person - then evaluate other criteria.

What To Look For In a Portfolio
Evaluating a photographer's portfolio depends entirely upon your own stylistic and artistic preferences. Fundamentally, do you prefer artistic photography, or the more generic, commercial wedding look?

Your wedding photography should reflect who you are as a person- and match your tastes and style. When you evaluate photographer's portfolio, look for nuances and subtleties. Does the photographer see things as you do ? Is there as sense of beauty ? Does the photographer captures the light in people's soul ? Does the photography reflect the passion of the moment? Do the portfolio pictures speak to you ? Do they move you? Stir passions?

There is no easy formula. Follow your heart and look at as many photographers as necessary until what you see with your eyes connects with you intrinsically. Don't settle for average and never make stylistic compromises for the sake of time pressures and convenience. You will live with these photos for too long to have regrets. The photographer should be an extension of yourself and meet your highest standard. Be very picky!

Define and Articulate Your Expectations and Desires
Visualize in advance what your completed wedding album and framed photos should look like. Do you prefer the lasting elegance and sophistication of traditional black and white photography ? Black and white photography will not fade when framed and subjected to light, and will last for generations. Color prints may discolor and turn greenish with time when exposed to direct light. However, color is very beautiful, especially during outdoor weddings in a nice landscape and weather conditions. Color photos in albums will keep for decades. If you favor color photography do you prefer the "soft" touch often associated with glamour or model photography or do you want crisp, clear and sharp images? How many prints will you want and what sizes will you prefer. Do you like matte or glossy finish, with borders or without ? How do you envision your wedding album?

Consider your own preferences carefully. If you are uncertain let the photographer show you samples of different print formats and approaches. Ask about the lab the photographer deals with. Look at samples of actual weddings. Be aware of the large, glitzy show samples on the wall. Sometimes these impressive wall-samples are provided by labs and not even shot by the studio you are sitting in. Some photographers are like fast food restaurants. Somehow the burger you get never looks like the one on the poster.

Think carefully about what you want and communicate this to your photographer and assure that the photographer understands your expectations.

Plan the Wedding Day Photography from Beginning to End
It is wise to appoint a member of the wedding party to be the photo-coordinator during the big day, to organize the family groups and to point out people to be photographed. Remember that the photographer does not know your relatives and guests. A wedding day command such as "Make sure you photograph Uncle Wilbur and Aunt Mae" won't help the poor photographer.

Visit the location with the photographer and the photo-coordinator to preview the wedding site. The photographer needs to determine lighting conditions and become familiar with the overall environment . If you plan to photograph posed groups outside, plan for alternative locations indoors in case of adverse weather conditions. Let the photographer know during the site visit whether you prefer candid "document the event freely with your own eyes" approach, or a structured, formal posed-groups, or a combination of both.

Let the photographer know the sequence of the activities and who, what, when and where you want to photograph (or, not to). It is important to determine whether the photographer should photograph during the ceremony. Some houses of worship prohibit photography during the actual ceremony, in which case the photographer should be willing to come in during the rehearsal. If the photographer shoots during the actual ceremony this may trigger the guests to pull out pocket cameras with flashes and video cameras, which can be disruptive.

Also, consider whether it is important to the bride to get photos in her chamber, applying make-up, getting styled, etc. In such a case it would be appropriate to select a woman photographer.

Get Things In Writing
Most professional photographers will write a special wedding photo contract. Be sure that you read it carefully, especially the fine print. Be aware that by US and international copyright law, the photographer owns the negatives and has the sole right to reproduce the photos. If you wish to receive the negatives, and thus the copyright, you need to discuss this in advance. It is up to each photographer to accept or decline this request and to determine additional costs for this privilege.

The contract should clearly define all mutual expectations and requirements, including services to be rendered, fees, deposits and all related information.

Closely examine "price packages" to avoid unexpected, pesky "add-on charges". Contracts should clearly define what is included in the price and you should know exactly what you are getting in the end. Also, be sure to discuss cancellation, refunds of deposits and when payments are due. A good photo contract helps both parties define terms and conditions and assure a clear understanding of all relevant issues. Like any contract, don't sign anything you are uncomfortable with. If necessary, take it home and have the contract reviewed by your representatives.

Be Nice
When the photographer works hard at your wedding all day, please extend a host's courtesies. Be gracious, polite and friendly. Please offer food and drink and allow for periodic short breaks. Your kindness will be much appreciated.

All of this work and effort will hopefully help you assure that when it is all over, you will have a photo album to love and treasure forever - without a single regret.

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